WildBrain continues its Strawberry Shortcake vacation celebrations

WildBrain has continued to introduce new seasonal experiences and merchandise to Strawberry pie After the discharge of the Netflix particular The right strawberry shortcake vacation.

This contains Strawberry Shortcake’s current look at LA Comedian Con, the place followers noticed costumed characters representing all 4 eras collectively, and in Manhattan’s StuyTown neighborhood in Santa’s Grotto.

The Comedian Con look included a particular partnership with artist Spooksieboo and on-line retailer Threadless for a world attire and equipment collaboration that includes Spooksieboo’s unique vacation assortment for the Strawberry Shortcake Threadless retailer. This adopted the seasonal artwork show devoted to Spooksieboo Strawberry Shortcake at Rockefeller Middle in New York as a part of The Sweet Cottage of Christmas Magic.

On December 10, Julianne Fantastic Meals & Celebrations hosted a tea social gathering in San Marino, California, the place followers might eat quite a lot of meals. Strawberry pie– Impressed sweets, together with particular cinnamon mud gadgets straight impressed by The right strawberry shortcake vacation.

Crisco has created 5 recipes impressed by Strawberry Shortcake and her buddies for the vacation season, together with cupcakes, lemon curd cupcakes, blueberry cinnamon rolls, lemon bars, and orange cinnamon muffins. Recipes could be discovered on Crisco’s web site.

Strawberry pie Additionally collaborated with Starglow Media’s Lady tales, a podcast created by Rebecca Cunningham, for a brand new festive episode. The podcast reimagines fairy tales to place empowered ladies on the heart. The brand new episode “Strawberry Shortcake and the Winterswirl Storm” will probably be launched on December 18.

Within the UK, followers have the possibility to win a prize Strawberry pie Prize packages can be found all through the month of December as a part of Tiny Pop’s “Guess Ho Ho Ho” marketing campaign.

WildBrain CPLG has additionally brokered offers with numerous companions for brand new merchandise in 2024. Within the attire class, Candy Peas will launch its first merchandise Strawberry pie A group of equipment and garments. Mad Engine, IML and Hybrid have developed small clothes strains for mid-range and large-scale retailers. The forecasting company is at the moment providing an expanded attire assortment with a brand new vacation and destination-themed assortment at PacSun; Dolls Kill launched its third assortment.

Within the digital area, Budge’s Strawberry cake baking store The sport permits customers to immerse themselves in a world Strawberry pie By digitally recreating the bonus characteristic within the Winter Present.

Many gaming companions have additionally signed up for extra merchandise. The Loyal Topics have launched new collectibles at 5 Beneath; Boss Battle Studio debuts a poseable motion determine line on-line and at Scorching Matter and FYE retailers; And Blue Kazoo launched a 1,000-piece puzzle. Additionally, Clean Tag Co. Creates a spread of waterproof and designer labels.

These partnerships and activations come forward of the launch of recent mini-content on the official Strawberry Shortcake YouTube channel. Sixty 15-second clips are scheduled to air beginning January 15.

“It is a thrill to unfold Strawberry Shortcake’s seasonal cheer this vacation by way of actions and partnerships centered on partaking with followers within the methods they love,” stated Melissa Goodrich, Director of Franchise Technique at WildBrain. “These festive collaborations construct on an already robust licensing and content material program. With the addition of recent, modern YouTube brief movies for audiences to get pleasure from, and new companions and current licensees gearing as much as launch robust merchandise subsequent yr, we’re set for a really thrilling 2024.”

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